Potential Avg. Salary

$87,310 Based on the latest government data.* See the Best Ways to get there →

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With a bachelor of science in e-commerce, you’ll gain the education necessary to begin a career in marketing and selling products online. A degree in e-commerce is a flexible degree that prepares students for careers as affiliate marketers, entrepreneurs, web developers, and digital marketers. Graduates can build their own e-commerce sites or manage online sales for a variety of businesses.

What is a Degree in E-Commerce What is a Degree in E-Commerce?

E-commerce is a relatively new field, but it has exploded in popularity in recent years. Today, is more common than not for brink-and-mortar stores to sell their products both in-person and online, and many businesses only have an online presence. With consumers shopping online in increasing amounts, there’s significant demand for e-commerce professionals who can build and manage online product catalogs, shopping carts, and fulfillment workflows for products sold online.

Students in e-commerce programs study all aspects of building online stores. They take development courses to learn how to code product catalogs and shopping carts, digital marketing and SEO courses to grow site traffic, and online business courses to learn how to use affiliate marketing, search ads, social media, and display advertising to grow site revenue. Graduates are prepared launch their own online businesses, or to get hired to manage e-commerce for a variety of business across all industries.


What Courses Would I Take For a Major in E-Commerce?

  • Web and Database Programming
  • Digital Marketing
  • Graphic Design
  • Project Management
  • Entrepreneurship and Small Business Management
  • Writing for the Web
  • Database Management
  • Information Systems Management

What Jobs Can You Get with a Degree in E-Commerce?

Since its advent, online shopping has increased in usage and popularity each year. An online presence and e-commerce site in no longer a nice-to-have—it’s a must-have for successful businesses. As such, small, mid-sized, and major corporations alike have a serious demand for e-commerce developers, marketers, and managers to oversee their online sales properties, which should significantly increase demand for e-commerce specialists in the coming decade.

How Long does it take?

A bachelors in E-Commerce will have a typical length of 4 years in a full time schedule. That said, there are many ways to speed up the timeframe by either taking more units via online coursework, community college, or taking free classes at OnlineDegree.com that could transfer to universities in the US.

Online E-Commerce Degree

The popularity of online ecommerce degree programs is increasing in the recent years with the massive growth of this industry. Additionally, the nature of the work makes it well suited for online learning. Students are required to complete around 120 credit hours to earn the bachelor degree. Most of the programs are also requiring some practical experience in the form of projects and internships as a requirement for the degree.


*All salary and growth data is based on the recent Bureau of Labor and Statistics data published at BLS.gov for a SEO Specialist

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What Can You Do With an E-Commerce Degree? What Can You Do With an E-Commerce Degree?

Ecommerce refers to the trading of services and goods over the internet. The use of ecommerce started in early 1970s when technologies for secure transactions were first introduced. Ecommerce witnessed massive growth in the last two decades with the appearance of companies as Amazon, eBay and Alibaba. The value of goods and services traded online in 2019 was estimated to be more $3.5 trillion and is expected to reach $4.9 trillion in 2021 which is more than the economy of almost all countries around the world. The importance of ecommerce has increased even more with the spread of the COVID-19 pandemic as a tool to achieve social distancing. It is estimated in the US that online trading accounted for more than 10% of all retail trading in 2019 and it is expected to grow by 15% each year.

What does an ecommerce student learn?

Ecommerce requires specific marketing strategies and solid knowledge in internet technologies, website development, and mobile applications. Ecommerce as a college program was introduced relatively recently compared to other degree programs. Studying  usually includes the following courses:

  1. Ecommerce marketing: the marketing strategies used online are significantly different from conventional marketing techniques. Websites as Facebook, Google, YouTube and Amazon offer targeted advertisement that is based on age, sex, location, preferences or browsing and purchase history.
  2. Ecommerce strategy: this course prepares students to set goals, vision and plan for their online stores. This is a vital step for the success of any online business.
  3. Entrepreneurial management: many of the online stores are startup companies that started with limited resources. You should have entrepreneurial skills to overcome such difficulties and still gain success.
  4. Internet technology: this refers to technologies particularly in use in internet which includes indexing of websites, search engines, the use of cookies, and artificial intelligence among others.
  5. Internet Law: the massive growth of online shopping has motivated issuing laws to control activities and define related crimes as online fraud. This is important to know to avoid legal consequences or problems
  6. Management information systems: this course introduces the fundamental of the hardware and software systems used for storage, analysis and transfer of data which is essential part of any ecommerce business.
  7. Venture capital: this is one of the most common funding sources for startup companies. You should learn how to benefit from venture capital if you are going to run a startup business.

Now I have the e-commerce degree…where can I work after graduating?

Ecommerce is a rapidly growing field which results in high demand for graduates. There are more than 20 million ecommerce websites and growing, all in need of good executives. The following list shows different career options available for graduates:

  1. Web developer and webmaster: you may choose to work in building ecommerce websites or to manage already built websites. Your knowledge will give you a significant advantage over unspecialized web developers.
  2. Advertising and promotional managers: the role of this job is to manage the marketing of the websites, products and services offered online with the use of targeted advertisements, pay per click or other techniques. Amazon was the leading company to use artificial intelligence techniques to provide personalized experience to the users.
  3. Ecommerce consultant: if you have good experience and a decent client portfolio, then you may choose to work as a consultant to businesses that are facing difficulties or limitations.
  4. Business owner/entrepreneur: you may choose to start your own online store and company

Should I choose an ecommerce degree?

Ecommerce is a dynamic and exciting field that is rapidly changing with intense competition. You should have the following skills to be competitive and ensure success:

  1. Writing and communication skills: this is essential as you need to communicate with clients to solve their problems and market your products effectively.
  2. Data analysis: the use of data can make a significant difference in the success of your business.
  3. Attention to detail: small details can make huge difference in ecommerce and a small mistake on your website.  It can make the user experience unpleasant, lower sales, or completely drop your website from the results in search engines.
  4. Design: it is not enough to make your store functional and useful. You should make sure that the design of the website is attractive and user friendly as well.

What Could My Degree Cost?

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Best Jobs for E-Commerce Degrees Best Jobs for E-Commerce Degrees

With a bachelor of science in e-commerce, you can find work in a variety of careers. Some graduates go on to create and manage their own e-commerce websites, some manage e-commerce sites for employers in a variety of industries, and some go into marketing to help businesses build revenue with digital marketing campaigns designed to increase the number of sales sent through an e-commerce site.

What Will a bachelors Cost? What Will a bachelors Cost?

The cost of a bachelors degree in E-Commerce will vary depending on what school you decide to attend, whether you live in-state or out of state, if the program is online, and potential savings from OnlineDegree.com.

University Online? In-State Out-of-State Requirements Tuition
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Things That Can Affect Cost

  • If You Live In-State or Out-of-State from the University
  • The University You Choose
  • Online Courses vs. Traditional Classroom
  • Taking Courses That Could Earn Credit Towards Your University to Save Money

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How to save time and money How to save time and money

Our mission is to help you to avoid paying full price for college. We want your E-Commerce degree to be affordable and accessible. Here’s how you could save:

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We’ve organized tuition discounts and scholarships at accredited universities across the country that could save you thousands of dollars by registering for free at OnlineDegree.com. Get the best tuition possible for a major in E-Commerce or related Business degree.

Get a Certificate in E-Commerce

If your interest in the field of e-commerce is solely to build and run your own e-commerce business, you may find that a certificate program meets your needs. While most employers will want to hire individuals with bachelor’s degrees, running a successful e-commerce business may be possible with less education. With a certificate, you can learn the basic and most important concepts of e-commerce without spending four years and thousands of dollars in a bachelor’s degree program.

Can I get accepted for a Degree in E-Commerce? Can I get accepted for a Degree in E-Commerce?

Yes! There’s A Right Fit For Everyone. We’ll Help You Find It.

Every university has different requirements for admittance, but there are certain things that can help determine your chances to get that Bachelors. No matter what though, there is a right fit for everyone!

  • At many universities, transfer students have higher rates of acceptance vs freshman enrolling out of high school. That means earning units at a community college or through OnlineDegree.com can potentially increase your odds of getting into the school you want.

Can Help, But Not Required

  • US Military
  • Associates Degree
  • SAT/ACT Scores
  • Good GPA
  • Work Experience

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