College Recruiter

What is a College Recruiter?

The following responsibilities are common for individuals in the College Recruiting field:

• Communicating with prospective students and parents regarding the university and its benefits
• Assisting with the development of enrollment marketing of the university
• Presenting information on the university to various groups on-site, like high schools and community colleges
• Compiling recruitment data and other academic records
• Coordinating recruitment programs and scholarship programs and student exchange programs

A Day In The Life

A college recruiters main job is to promote the university or college to the prospective students.

In the admissions office, the college recruiter may help develop and write recruiting materials such as brochures, emails, videos and print and produce virtual advertisements.  They will also give tours to visiting potential students and conduct interviews with students as part of the application process.

This career also involves traveling.  They will travel to different high schools and give presentations to students, also meeting with potential students one-on-one and attending a booth at college fairs to hand out college information.

Typical Work Schedule

Most college recruiters work full-time following the regular working schedule of 8 hours per day for 5 days per week. However, their schedule must be flexible to accommodate their job requirements because they often will have to travel to attend various college and high school fairs and deliver presentations to diverse groups of students, teachers and parents. In addition, they have to meet high school students across the region of their specified area. This requires longer hours to adequately achieve, which may include working on weekends and overnight travel to various locations. Additional time may be required to develop recruitment plans and produce various creative college marketing materials.

Projected Job Growth

There is no specific information or statistics available about the number of college recruiters working in the US or the projected growth of college recruiters. However, according to the US Bureau of Labor Statistics, the employment of various types of human resources specialists which includes college recruiters is expected to increase by about 7 % between 2019 and 2029 which is faster than other all other jobs. The demand for college recruiters can still be different from this number. College enrollment process is increasingly becoming more and more competitive due to the higher student enrollment rates. Accordingly, there is growing need for efficient college recruiters. If you are interested in this job as your future career, you should consider having a bachelor’s degree in relevant majors such as business, human resources, or communications as well as professional certifications and experience in the field of recruitment, customer service, sales, or marketing to be able to stand out.

Typical Employers

College recruiters typically work for different local, community and private colleges and universities.  Your role will be helping in recruiting the best talents for your employer. The skills gained from this profession can also be helpful in different fields and for various purposes including working as a sports scout for different universities and professional sports teams. Some college recruiters may also work for websites or applications that help students to apply for their future university studies.